Appointment Setting
Telemarketing
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Overview
Appointment Setting has been the keystone of generating new business
from the beginning of time. There are very few businesses that do not
use telemarketing for appointment setting in some shape or form.
Many businesses invest over 90% of their marketing budget in
appointment setting. Why? Because it works! There is nothing stronger,
nothing more effective than a face-to-face meeting. The likelihood of
closing a sale dramatically increases when you consult with a prospect
face-to-face. And we make sure your sales people are meeting only with
highly qualified prospects. A good appointment setting strategy will
allow your sales team to spend more time in front of your potential
clients, closing deals, and less time office bound dealing with
administrative tasks.
Our Services
We can arrange qualified appointments in line with agreed criteria and
either book them straight into your sales teams diaries or arrange
for a call back from one of your representatives. We always recommend
booking the appointments on the first call as high level decision
makers, in particular, are difficult to establish contact with and ROI
is easier to demonstrate if the best possible utilization of 'on line'
time is employed.
A common fear of the arrangement of appointments is that of a previous
poor experience. Our team understands the importance of ensuring that
the appointments are not only well qualified but that they are also
well spaced geographically, have enough time in between to travel
comfortably, that all contact and background details have been
provided and that the appointment has been confirmed with the decision
maker on the day.
Targeted approach to outbound calling, leading to high ratio of
appointments to calls
Collection of customer lifestyle data, allowing future targeted
marketing campaigns
Up-sell and cross-sell of services, leading to extended customer
lifetime value
Ability to combine with other SITEL services, enhancing performance
and increasing income streams
Provision of fully integrated end-to-end solutions, leading to
potential reduction in number of suppliers
Infrastructure
State-of-the-art computerization with fully automated call desks
Uninterrupted and back up power supply
Fully redundant voice and data communications with
security
Dedicated high speed internet connectivity
Scalable capacity
Multiple Leased fiber optic circuit from India to US, Australia and
Europe
Less than 400 milliseconds latency
Duplicated system to ensure uninterrupted call reception and
uninterrupted internet connectivity
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